Prime Trucks

With so many Prime drivers in here, maybe someone can answer this question. Why are all Prime trucks different colors? I understand some truck companies may have different colors for different divisions (and of course the O/O's will have different colors) but it seems like every Prime truck I see is a different color regardless of the division. Just wondering if there is any rhyme or reason as to their truck color madness?

I'm seeing the same thing you're seeing Joshua and have wondered if it was just different divisions as well.

Nope we all have different colors because that's what they buy. Not one size fits all type of company!

My favorites are the purple ones.

Prime doesn't want all of them to be **** (poop) brown like mine, unfortunately. Demon Turd has to be original, ya know!

My favorites are the purple ones.

It's my favorite too! That's actually the color I want for my truck when I go IC

Back in the day Prime was a 100% lease company. One of the ways they would encourage people to lease trucks is to give them their choice of colors. Works better than you would think.