Company Safety Slogan

Topic 33532 | Page 1

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BK's Comment
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The company I drive for has no safety slogan. So I suggested to our safety guy that the company sponsor a contest to let the employees submit ideas for a company slogan.

I could tell he thought it was a dumb idea. However, I worked for a large construction company that had just such a contest and it was a lot of fun. They got some really funny suggestions. Like “Safety is cheaper than a funeral, but not as much fun.” And “Why be half safe when you don’t have to be safe at all?”

They did select a slogan but it was boring and I can’t remember what it was. The prize was something like $100 and a new hard hat.

If you entered a contest like this, what safety slogan would you put in? Your suggestion can be funny or serious, I just want to see what the TT brain trust comes up with.


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BMI is a formula that uses weight and height to estimate body fat. For most people, BMI provides a reasonable estimate of body fat. The BMI's biggest weakness is that it doesn't consider individual factors such as bone or muscle mass. BMI may:

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It's quite common, especially for men, to fall into the "overweight" category if you happen to be stronger than average. If you're pretty strong but in good shape then pay no attention.

Arejay (RJ)'s Comment
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Sounds like fun :) I'll play...

"Safety First: Because second place is too close to last place"

"Better to be a little late than the late, great Super Trucker."

"Keep it between the lines, not in the headlines!"

"Drive like your cargo is a truck full of ice cream - smooth and steady!"

Errol V.'s Comment
member avatar

After thinking about the results of Safety and all that you do to be safe, what is the result? You got the job done/you arrived, etc. I came up with this slogan:

Safety Is Invisible

A simpler one could be:

Drive like your life depends on it.
(It does)
Dennis L's Comment
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I’m paraphrasing something I heard at Prime during orientation:

“No load is so hot that it won’t cool off in a ditch”

Davy A.'s Comment
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We haul everything except a$$

RealDiehl's Comment
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Good topic and some great slogans as well.

This is a great way to help keep safety on people's minds as well, Bruce.

I might add something later. In the meantime, thinking about what to say will help keep my mind busy.

BK's Comment
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This is one I like. Lol

Steve L.'s Comment
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I always liked "no load of toilet paper is worth your life."

But, while the slogans can be fun, it seems to me many companies focus more on the technology (i.e. cameras, adaptive cruise control, collision mitigation systems) than they do on enforcing basic safety measures, like good judgment, looking farther ahead and generally paying attention.

Arejay (RJ)'s Comment
member avatar

While this obviously wasn't an official company safety slogan, it did become an un-official safety slogan that was repeated daily at our stand up / shift meetings a couple years ago. One of the guys on the spotter team made buttons for everybody on the driver & spotter teams.


Mike J.'s Comment
member avatar

Go with the flow, tuck an roll...... For truck drivers going off road. Keep the rusty side down..... Again truckers, = keep it upright

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